Microsoft has been trying for months to convince Windows 10 users to upgrade to Windows 11 ahead of the end of support for Windows 10 in October 2025. Earlier this year, Microsoft started using full-screen prompts to warn Windows 10 users about the end of support, and now it’s using similar prompts to try to entice people to buy a new Windows 11 PC.
Over the weekend, some Windows 10 users noticed these new full-screen prompts, and Microsoft is using them to suggest that you “do more with your new Windows 11 computer” or “upgrade to new Copilot Plus computers” to get the “best Windows 11 experience”. As with the prompts from earlier this year, the “Learn More” link takes you to a promotional site that includes links to new Windows 11 computers.
Microsoft’s full-screen tip still doesn’t mention that Windows 10 users can continue to use the operating system safely after October 14, 2025. Microsoft is offering users advanced security updates for the first time ever, but Windows 10 users will have to pay $30 for a year of additional updates. Commercial customers will be able to purchase up to three years of additional updates.
Microsoft has used similar hints in the past, when the company aggressively promoted upgrades to Windows 10 for Windows 7 and Windows 8.1 users. Windows 11 is only supported on processors released since 2018, so these latest prompts are likely only mentioning upgrading your PC rather than trying to upgrade to Windows 11, as millions of existing devices simply cannot officially upgrade.
Windows 11 adoption is still lagging behind Windows 10, although it briefly became the most popular PC gaming OS on Steam earlier this summer. Microsoft has also complicated its end-of-support messages for Windows 10 by continuing to add new features to the OS. After initially stating that major updates to Windows 10 would be done in 2023, Microsoft took the unusual step of reopening its beta program to Windows 10 users in June to test new features for the OS that Microsoft wants people to stop using next year.
