A recent incident during a test drive of Xiaomi’s new SU7 electric vehicle, where a potential customer mistook the accelerator for the brake, has surprisingly culminated in the customer placing an order for the car.
Test Drive Mix-up Confirmed by Xiaomi Executive
The unusual turn of events was confirmed by Xu Jieyun, Special Assistant to the Chairman of Xiaomi Group and Deputy General Manager of the Strategy Marketing Department. Reports indicate that the customer involved in the incident has now finalized their purchase, effectively locking in the order for the Xiaomi SU7.
Incident Details and Official Response
The situation first gained traction following the circulation of a video showing the test drive mishap. According to a report by Red Star News on September 11th, the driver, while navigating a turn at an intersection, mistakenly pressed the accelerator instead of the brake pedal while attempting to yield to a vehicle ahead. This led to the car unintentionally veering off its intended path.
Xiaomi’s official辟谣 (rumor debunking) account had previously addressed the incident on September 9th. The company emphasized that fortunately, no one was injured during the event. The official statement clarified that the driver’s momentary lapse in judgment, caused by nervousness, resulted in the misapplication of the pedals.
Customer Commitment Amidst Mishap
Despite the unusual circumstances of the test drive, the customer’s decision to proceed with the purchase has become a notable talking point. This outcome suggests a level of confidence in the vehicle’s safety features or perhaps a strong desire to own the Xiaomi SU7, overriding the negative experience of the test drive.
Xiaomi has been actively promoting its new electric vehicle, the SU7, with significant anticipation building around its launch. The company has hosted major events, including its Autumn Flagship New Product Launch Conference, to showcase its latest technological advancements.
The confirmation from Xiaomi’s leadership underscores the company’s transparency in addressing public concerns and incidents related to its products. While such events can often deter potential buyers, this particular case highlights a unique consumer response, turning a potentially damaging situation into a confirmed sale. Further details on the Xiaomi SU7 and its market reception are expected as the vehicle becomes more widely available.
