Visionox, a leading provider of OLED display solutions, has secured a final victory in its legal battle against Shenzhen Qianpai Culture Communication Co., Ltd. (Qianpai Culture). The Anhui Provincial Higher People’s Court upheld the initial ruling, confirming that Qianpai Culture engaged in unfair competition and commercial defamation against Visionox.
Court Upholds Initial Verdict
The lawsuit, initiated by Visionox, centered on allegations that Qianpai Culture, a prominent MCN agency, used its various online accounts to repeatedly publish defamatory videos that damaged Visionox’s reputation. The appeals court’s decision means the initial ruling stands, affirming that Qianpai Culture’s actions constituted an infringement.
As a result of the final judgment, Qianpai Culture has already taken steps to comply with the court’s orders. This includes publicly issuing a sincere apology to Visionox across multiple platforms, such as Xiaohongshu, Douyin, WeChat Channels, and Bilibili, as well as on their official website. These apologies have been prominently featured and are set to remain visible. Furthermore, Qianpai Culture has fulfilled its financial obligations by paying the economic damages awarded to Visionox.
Background of the Case
This legal victory follows an earlier announcement in June, where Visionox reported its initial win in the case. At that time, Visionox stated that Qianpai Culture’s numerous accounts had been consistently posting videos that tarnished Visionox’s goodwill. The first-instance court had investigated the matter and ruled that Qianpai Culture must issue a public apology and compensate Visionox for economic losses.
Publicly available information reveals that Qianpai Culture, established in 2017, operates as a comprehensive MCN institution driven by both content creation and advertising. The agency boasts a network of over 2,000 contracted creators across various platforms, with a strong focus on technology, digital products, and finance. Qianpai Culture has previously provided services to notable brands like Xiaomi and Meituan, and in November 2022, it ranked second on the Douyin MCN list.
The initial ruling highlighted specific accounts under Qianpai Culture’s management, including “杰哥搞搞机” (Brother Jie’s Gadget Fun), “啰嗦椰壳” (Wordy Coconut Shell), and “报告小刘” (Xiao Liu Reports). These accounts were accused of long-term video releases containing fabricated information intended to damage Visionox’s reputation.
Previous Legal Issues
It is noteworthy that Qianpai Culture has faced similar legal challenges before. The company was previously sued by Vivo Mobile Communication Co., Ltd. (vivo) for commercial defamation. In that instance, a court in Shenzhen found that Qianpai Culture had organized multiple bloggers to publish 32 distinct video topics on platforms like Bilibili. These videos contained misleading and derogatory statements about vivo and its iQOO products. The court ordered Qianpai Culture to pay RMB 1.3 million in economic damages and reasonable expenses, with the involved bloggers sharing joint liability. Both parties in that case had appealed the decision.
About Visionox
Visionox (Stock Code: 002387) is a company dedicated to providing comprehensive OLED display solutions. Founded in 2001, its origins trace back to a Tsinghua University OLED project group established in 1996. Visionox has played a pivotal role in the industry, leading the development of international and national OLED standards since 2002. Its products are widely utilized in various sectors, including consumer electronics, industrial control, finance, healthcare, automotive, and telecommunications.
