Xiaomi’s much-anticipated electric vehicle, the Pengcheng series, has seen an explosive start, with the company announcing a remarkable achievement: over 10,000 units were ordered and locked in just 4 minutes after pre-orders opened.
Record-Breaking Launch for Xiaomi EVs
The Chinese tech giant, known for its smartphones and smart home devices, has officially entered the highly competitive electric vehicle market with its Pengcheng series. The initial response has been nothing short of phenomenal, signaling strong consumer interest and trust in Xiaomi’s automotive venture. The company shared the exciting news via its official channels, highlighting the rapid order fulfillment.
Pengcheng Series: Pricing and Options
The Pengcheng series was unveiled with an attractive starting price of 209,900 yuan (approximately $29,000 USD). Available models and their respective prices are:
- Xiaomi Pengcheng N70 Pro: 209,900 yuan
- Xiaomi Pengcheng N70 Max: 239,900 yuan
- Xiaomi Pengcheng N90 Max: 269,900 yuan
- Xiaomi Pengcheng N90 Max Explore Edition: 299,900 yuan
For the customized new cars, customers could place a 5,000 yuan deposit starting at 10:00 PM. This deposit was refundable if the order was not locked within 3 days. Importantly, once an order was locked, customers had until September 10th at midnight to modify their selected options without affecting the estimated delivery timeline.
Near-Production Models: Swift Delivery
For those opting for the near-production models, a 20,000 yuan deposit secured the order. These orders were limited to one per customer, with an estimated delivery window of 1 to 5 weeks after locking in the order.
This rapid uptake of the Pengcheng series underscores Xiaomi’s ability to generate significant buzz and translate it into immediate sales, even in a market segment previously dominated by established automotive players. The company’s strategic entry, leveraging its strong brand recognition and loyal customer base, appears to be paying off handsomely.
Further details about the Xiaomi Pengcheng series were revealed during the company’s Autumn Flagship New Product Launch Event.
