Huawei’s latest foldable smartphone, the Pura X Max series, has achieved significant sales milestones in its first month on the market, surpassing 700,000 units sold. The model, which features a horizontally folding wide design, has seen strong demand, with both the standard and the premium ‘Collector’s Edition’ contributing to the impressive figures.
Strong Initial Performance for Pura X Max
According to data shared by industry observer @RD观测, as of week 32 of 2026 (August 3rd – August 9th), the Huawei Pura X Max series had accumulated a total of approximately 713,460 units sold. Specifically, the standard Pura X Max accounted for around 344,600 units, while the Collector’s Edition sold approximately 368,860 units.
Interestingly, the more expensive Collector’s Edition initially outsold the standard version. However, the gap between the two models has narrowed considerably, with the difference now standing at less than 30,000 units. This suggests a growing appetite for the standard configurations, potentially driven by factors like introductory pricing or specific feature preferences.
Pura X Max Series: Key Features and Pricing
The Huawei Pura X Max, touted as the industry’s first horizontally wide foldable phone, was launched on April 25th at 10:08 AM. The entire series is powered by the flagship Kirin 9030 Pro processor, ensuring high performance for users.
The pricing for the different configurations is as follows:
- Standard Edition:
- 12GB+256GB: Priced at 10,999 Yuan
- 12GB+512GB: Priced at 11,999 Yuan
- Collector’s Edition:
- 16GB+512GB: Priced at 12,999 Yuan
- 16GB+1TB: Priced at 13,999 Yuan
The substantial sales figures indicate a positive market reception for Huawei’s innovative foldable technology. The company continues to push the boundaries of smartphone design and performance with its Pura line.
Government Subsidies for Electronics Purchases
In related news, potential buyers in China may benefit from ongoing government subsidies for digital and home appliances in 2026. These subsidies can offer significant discounts on purchases, including mobile phones, tablets, and various home appliances. For instance, subsidies can provide up to an 8.5% discount, capped at 500 Yuan for products under 6,000 Yuan in the digital category, and up to 1,500 Yuan per item for home appliances.
