The 1950s-style construction project is expected to be officially opened in Los Angeles today, and the company may build several more in the future.
The Tesla Diner allows visitors to recharge their cars by eating hamburgers and fries (served in boxes in the shape of cyber vehicles), as well as milkshakes. The diner has giant screens so that people can watch things like movies while charging their cars, although watching from the screens in your Tesla is obviously possible too. One of Tesla’s Optimus robots was even spotted serving popcorn at a recent soft launch event.
Essentially, it’s like one giant advertisement for all things Tesla, and it could be just the first of many. If the diner “proves successful,” Tesla CEO Elon Musk says the company will open more of these establishments in major cities and “at Supercharger sites on long-distance routes.” The company’s brand has recently taken a huge hit due to Musk’s deteriorating relationship with President Trump and falling sales.
Musk first announced his intention to build an “old-school car, roller, and rock restaurant at one of the new Tesla Supercharger locations in Los Angeles” back in January 2018, and shortly afterwards Tesla applied for a building permit. Since then, progress has slowed considerably, and although Musk promised in 2023 that the eatery would be open “later this year,” the restaurant’s chef was only announced earlier this year.
